MAISON25: Where Art Meets Tradition in St. Petersburg

The Essence of MAISON25: In French, "maison" means a living house, and MAISON25 embodies this concept perfectly. Situated on the ground floor of a historic building, it preserves the charm of traditional masonry in its surroundings.

Design Approach: MAISON25's visual identity is a blend of modern artistry and historical reverence. The font pairing combines Antiqua for its classical roots and Grotesque for contemporary relevance. This fusion echoes the dynamic interplay between tradition and innovation seen in its exhibitions.

Color Palette: Inspired by Pantone's 2021 shades, MAISON25's primary colors are gray and yellow, symbolizing creativity and warmth. Blue accents pay homage to a prominent 1970s Norwegian art piece—a striking ultramarine chair—that has become an iconic fixture within the space.

Distinctive Details: Reflecting its French namesake, MAISON25 incorporates a bespoke plaque design reminiscent of traditional European signage. Matte translucent covers on art object labels and brochures add a tactile dimension, inviting visitors to explore and engage with the curated collections.

Website: The MAISON25 website mirrors its physical identity, featuring bold typography, a minimalist layout, and a focus on showcasing art objects. It seamlessly extends the immersive experience of visiting the gallery online, inviting art enthusiasts into its cultural realm.